Course Batch Starts, Timing, Price & Enroll

Program Duration Batch Starts Time Price Enroll
Weekend
40 Hrs Weekend Morning-Batch USD 600 500
INR 29999 24999
Enroll Now
Weekend
40 Hrs Weekend Evening-Batch USD 600 500
INR 29999 24999
Enroll Now
Weekdays
40 Hrs Weekdays Morning-Batch USD 600 500
INR 29999 24999
Enroll Now
Weekdays
40 Hrs Weekdays Evening-Batch USD 600 500
INR 29999 24999
Enroll Now

CURRICULUM

Digital Marketing Business Associates

  • 1.1 Key Concepts of Digital Marketing
  • 1.2 Traditional Vs Digital Marketing
  • 1.3 Characteristics of Digital Marketing
  • 1.4 Digital Marketing Strategies
  • 1.5 Stats and Trends In Digital Marketing
  • 1.6 Case Studies & Real Life Experience
  • 1.7 Stats & Trends in Digital Marketing
  • 2.1 Business Listing & Google Places Listing
  • 2.2 Key SEO Concepts (Off-Page & On-Page)
  • 2.3 Search Results and Ranking
  • 2.4 Benefits of Search Engine Ranking
  • 2.5 The SEO process
  • 2.6 Keywords Proximity, Prominence, Frequency, Density & Stemming
  • 2.7 Off-page optimization
  • 2.8 Keyword Research
  • 2.9 Keyword Selection
  • 2.10 Meta Tags& Description Writing
  • 2.11 Site Map Creation
  • 2.12 SEO Copywriting
  • 2.13 SEO Webmaster tools
  • 2.14 Inbound Links and link building
  • 2.15 Analysis and Review
  • 2.16 Page Limit Size
  • 2.17 Directory Submission
  • 2.18 Article Submission
  • 2.19 Classifieds Posting
  • 2.20 Viral Marketing
  • 2.21 RSS Feeds
  • 2.22 Free Backlink Creation
  • 2.23 Bookmarking Page/Sites
  • 2.24 Importance Of Logo
  • 2.25 CMS Software
  • 2.26 URL Rewriting
  • 2.27 Localization Local Optimization
  • 2.28 Mobile Friendly & Mobile Responsive SEO
  • 3.1 Key Concepts of PPC
  • 3.2 Overview of Google AdWords
  • 3.3 Daily Budget
  • 3.4 Strengths of Pay-Per-Click
  • 3.5 Keyword Research
  • 3.6 Research Tools
  • 3.7 Google PPC
  • 3.8 Pay Per Click Strategies
  • 3.9 Objectives, goals & expectations
  • 3.10 Search Campaign Process
  • 3.11 Competitive Analysis
  • 3.12 Keyword Selection
  • 3.13 Ad Writing Techniques
  • 3.14 Landing Pages & Call to Action
  • 3.15 Targeting
  • 3.16 Budgets
  • 3.17 Scheduling
  • 3.18 Display Networks
  • 3.19 Campaign Management
  • 3.20 Conversion Tracking
  • 3.21 Conversion Metrics: CPA, CTR
  • 3.22 Bid Management Plan & Bidding
  • 3.23 Performance Tracking with Google Analytics
  • 3.24 Reporting and Analysis
  • 3.25 Ad Display Frequency
  • 3.26 Campaign Planning
  • 3.27 Campaign Steps
  • 3.28 Target Audience
  • 3.29 Campaign Objectives
  • 3.30 Campaign Budget
  • 3.31 Creative Formats
  • 3.32 Tracking the campaign
  • 3.33 Optimizing the campaign
  • 4.1 Key Concepts
  • 4.2 Social Media Goals
  • 4.3 Social Media Tools and Applications
  • 4.4 Setting Goals and Priorities
  • 4.5 Facebook Marketing & Strategies
  • 4.6 Facebook Privacy
  • 4.7 Facebook Brand Pages
  • 4.8 Twitter Setup & Profile
  • 4.9 Twitter Marketing & Strategies
  • 4.10 LinkedIn Setup & Profile
  • 4.11 LinkedIn Marketing & Strategies
  • 4.12 LinkedIn Network Building
  • 4.13 LinkedIn Company page
  • 4.14 Google+ Setup
  • 4.15 Google+ Marketing Strategies
  • 4.16 Google+ Engagement
  • 4.17 Google+ Brand Page
  • 4.18 YouTube Setup
  • 4.19 YouTube Marketing Strategy
  • 4.20 Creation of YouTube Channel
  • 4.21 Pininterest
  • 4.22 Video Marketing
  • 4.23 MySpace Account Setup
  • 4.24 Flicker Account Setup
  • 5.1 Key Concepts
  • 5.2 Best Email Practices
  • 5.3 Campaign Process
  • 5.4 Data Capture: online
  • 5.5 Segmentation
  • 5.6 Email Design
  • 5.7 Email Copy
  • 5.8 Email Structure
  • 5.9 Email Delivery
  • 5.10 Email Systems
  • 5.11 Filtering
  • 5.12 Scheduling
  • 5.13 Measurement
  • 5.14 Key terms and metrics
  • 5.15 Split testing
  • 5.16 Laws & Guidelines
  • 6.1 Key Concepts
  • 6.2 Mobile Marketing Trends
  • 6.3 Opportunities and Risks
  • 6.4 Overview of Mobile Devices
  • 6.5 SMS Strategy & Content
  • 6.6 Mobile Advertising
  • 6.7 Mobile Optimized Websites
  • 6.8 Overview of Mobile Apps: iOS and Android
  • 6.9 Mobile coupons and ticketing
  • 6.10 Integration & Implementation
  • 6.11 Strategic Steps
  • 6.12 Marketing Goals
  • 6.13 Key Trends
  • 6.14 Social Media Channels
  • 7.1 Web Analytics & Web Master Tools
  • 7.2 Web Analytics Fundamental
  • 7.3 Overview of Qualitative Analysis
  • 7.4 Goal and account setup
  • 7.5 Analytics Code and Profiles
  • 7.6 Goal Configuration & Funnels
  • 7.7 Dashboard
  • 7.8 Audience
  • 7.9 Advertising
  • 7.10 Traffic Sources
  • 7.11 Bounce Rate
  • 7.12 Site speed and site search
  • 7.13 Events and conversions
  • 7.14 Standard reporting
  • 7.15 Customised reporting
  • 8.1 Basics of Content Management System
  • 8.2 Domain Name & Domain Extension
  • 8.3 Web Server & Hosting
  • 8.4 Overview of Web Development
  • 8.5 Overview of HTML, XML & CSS
  • 8.6 Fundamentals of WordPress Setup and Implementation
  • 8.7 Understanding of CMS tools, plug-ins, widget and apps
  • 8.8 Web Project Development
  • 8.9 Integration of Online Revenue Models
  • 9.1 Wordpress.com
  • 9.2 Blogger.com
  • 9.3 Livejournal.com
  • 9.4 Weebly.com
  • 10.1 Google Webmaster Tool
  • 10.2 Google Analytics Tool
  • 10.3 Google Keywords& Display Planner Tool
  • 10.4 SEMRush Keyword Research Tool
  • 11.1 Google AdWords Fundamental Exam
  • 11.2 Google AdWords Advance Search exam
  • 11.3 Google AdWords Display Exam
  • 11.4 Google Analytics Exam

Module

  • 12.1 AdSense deep study & about account approval
  • 12.2 How many ads could be displayed over a page?
  • 12.3 Custom channels and their purpose
  • 12.4 How to increase CPC/CTR?
  • 12.5 Ad sense Policies
  • 12.6 DSP- Dynamic Allocation
  • 12.7 Ad exchange
  • 13.1 What is affiliate marketing?
  • 13.2 Affiliate Marketing History
  • 13.3 Affiliate Marketing secretes

Exam & Certification


POWER OF CHOOSING YOUR TRAINER - TAKE DEMO FROM 3 TRAINERS AND SELECT


Anuj Kumar Agarwal
CS
From
Professional Experience

Subject Expertise
Digital Marketing

Certification

Profile
First Implementer and Trainer of Microsoft Dynamics-AX and NAV ERP in Indian sub-continent.Consultant, Trainer & Public Speaker for large projects on E-Commerce, E-governance, ERP & Electronics / Digital Technologies
RATING & REVIEWS
Anurag Seth
Anuj has good aptitude and foresightedness. His accumen is very strong and is really established in his work. Can turn the tables around with any challenge in hand and is master of his trade. His abilities are well tested and can be relied upon for his each word. I am sure he will climb many nore ladders in his career.
S V Goyal
Anuj is a very hardworking person and leads by setting examples through his work. He has a deep sense of commitment and perseverance to complete even the most difficult and challenging jobs. During my professional association with him, I could always sense the high goals that he sets for himself and the diligence with which he pursues those targets.
Sourov Roy
Anuj - at his core is a brilliant teacher - and his width of Knowledge has made him a brilliant and practical person to listen to and be associated with. I look forward to further growing our relationship and working together.
Vivek Chopra
Anuj is an expert in the field of financial systems and comes with a pracical approach to resolving the problem.
Sandeep Rawat
PGPM(MBA)-Brand communication,Digital Marketing
From
Professional Experience

Subject Expertise
Digital Marketing

Certification

Profile
Marketing Communication and Social Media Strategist having more than 9 years of experience in domain of Creative media and Graphics...
RATING & REVIEWS
zareen
MBA Pursuing
From
Professional Experience

Subject Expertise
Digital Marketing

Certification

Profile
On Page & Off Page Optimization. * SEO Activites,SEO strategies and techniques. * Tracking conversion rates and making SEO improvements to the website. * PPC, SEM, Google Adwords for MCC Accounts * On Page activities like Keywords Research, Meta Tags Creation, Heading Tags, Keywords Research etc.
RATING & REVIEWS
Raina Trivedi
M.Sc
From
Professional Experience

Subject Expertise
Digital Marketing

Certification

Profile
A passionate and self-managed HubSpot certified inbound marketer, empowered with good management, interpersonal and organisational skills.
RATING & REVIEWS
NISHI MALHOTRA
MBA
From
Professional Experience

Subject Expertise
Digital Marketing

Certification

Profile
I have vast experience in MIS, BPR, Financial Management in Real Estate sector and Transaction Advisory for Large Size projects. I want to build a career in Management Consulting. I have successfully completed Financial Appraisals of RINL (Rashtriya Ispat Nigam Limited) & BHEL. I have done transaction advisory for various state PSUs. I have done project costing for IGL and Transfer Pricing for TCIL Bharti. I have done bid advisory and project management for PPP Projects for Department of Agricultural Marketing, Public Works Department, State Government of Rajasthan. Benchmarking for Ministry of Corporate Affairs, Transaction Advisory for various PPP projects including School Education Department Maharashtra. I have conducted several Internal Audits under NAIP
RATING & REVIEWS
Pranav Parekh
BE in IT
From
Professional Experience

Subject Expertise
Business Analysis

Certification

Profile
RATING & REVIEWS
Yasir Zahoor Rather
Btech Computer Science
From
Professional Experience

Subject Expertise
Business Analysis

Certification

Profile
RATING & REVIEWS
Disclaimer

**

* Money Back Guarantee till demo and 1st class of the course.

Enhance your Skill

Drop us a Query


Copyright © 2015 Hub4Tech.com, All Rights Reserved. Hub4Tech™ is registered trademark of Hub4tech Portal Services Pvt. Ltd.
All trademarks and logos appearing on this website are the property of their respective owners.