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Program Duration Batch Starts Time Price Enroll
8 Hrs/1day Weekend Morning-Batch USD 350 300

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Channel Management

  • 7.1 Brand Protection
  • 7.2 Reach and Access
  • 7.3 Knowledge of product/ Customer enablement
  • 7.4 Identification of selection criteria for potential channel partners and applying weightings according to importance.
  • 7.5 Service , Support and Staff
  • 8.1 Understanding the nature of buyers and available infrastructure
  • 8.2 Conducting a back of the envelope cost benefit analysis – Opening new channels
  • 9.1 Dealer training
  • 9.2 Designing and launching marketing campaigns
  • 10.1 Channel to organizational extension- Selling business solutions
  • 11.1 Understanding the cost of serving the channels
  • 11.2 Building profitable alliances and leveraging the relations for better reach
  • 11.3 Negotiating mutually beneficial contract and alliance

Exam & Certification



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